Simple webhooks for custom integrations.

Send leads, approvals and invoices to Zapier, Make, HubSpot, Slack or your own software.

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OUTBOUND WEBHOOK EVENTS

Standard JSON Payloads

lead.created

Fired when a new prospect submits a lead capture form or books an appointment on your site.

{
  "event": "lead.created",
  "timestamp": "2026-08-31T12:00:00Z",
  "data": {
    "name": "Jane Smith",
    "email": "jane@example.com",
    "phone": "+1-555-0192",
    "source": "Website Lead Form"
  }
}

campaign.approved

Fired when you click approve on a campaign draft in your Approvals inbox.

{
  "event": "campaign.approved",
  "timestamp": "2026-08-31T12:00:00Z",
  "data": {
    "campaignId": "camp_892301",
    "title": "Spring Promotion",
    "channels": ["email", "linkedin", "x"]
  }
}

invoice.paid

Fired immediately after a client successfully pays a proposal deposit or invoice via Stripe.

{
  "event": "invoice.paid",
  "timestamp": "2026-08-31T12:00:00Z",
  "data": {
    "invoiceId": "inv_908123",
    "amountPaid": 150000,
    "currency": "usd",
    "clientEmail": "client@example.com"
  }
}

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